Where Creative Service Providers Build Media-First Brand & Marketing Strategies

CREATE.

CULTIVATE.

INSPIRE.

CREATE. CULTIVATE. INSPIRE.

Plot Your Media Multiverse for 2025

MEDIA ECOSYSTEM PLOTTING CALLS

In 60 minutes, plot out your entire media ecosystem for 2025 to create more aligned, consistent, and purposeful content.

Together, we’ll audit your current channels, identify gaps, and craft a clear plan for creating a media ecosystem that resonates with your audience. You’ll leave this strategy session with a roadmap for your 2025 content strategy.

Download the Brand Realignment Workbook

REALIGN YOUR BRAND. BUILD YOUR DREAM BUSINESS.

Part business audit, part mindset, this Brand Realignment Workbook will give you a sense of where you feel out of alignment with your business and an idea of the areas you can improve to start building the business you want to build.

When you’re excited about your work, you can see it in your eyes

WHY BRIGHT EYES CREATIVE?

Bright Eyes Creative is a place to get your hands dirty in a creative sandbox, experiment, and build the business of your dreams. It’s a place to get curious, ask yourself, “What If?” and give yourself the time, space, and mindset to unleash your creativity.

We’re here to fuel your big-picture vision with the right steps and strategies to help you turn your ideas into a reality. We aim to help you create a business that lights you up and inspires you.

  • "Alexa brought her experience with a very collaborative and solutions-oriented approach to all the other stakeholders and has been instrumental in getting our company’s message out. She has helped us get back in front as the thought leader in the category that we created. She has spent time making sure we don’t send out mixed messages and doubled our social engagement within ninety days. Alexa has always been available to answer questions or just jump in and help. The professionalism she has in her work shows through in her client’s marketing and social media campaigns. We will continue to use her and consider her a team member.”

    Rob Whalen, Co-founder & CEO at PTO Exchange

  • “Alexa brought a fantastic energy to the team. She was organized, prompt, and always fun to work with. She did a great job getting Batten's content production flow streamlined and SEO optimized. Strongly recommend!”

    Alex Stroud, former Head of Product at Batten

  • “It was a joy to work with Alexa and construct my brand with her. I’m grateful that I found her and that we’ve been able to find a clear ebb and flow with our work styles and achieve objectives together. Had I not brought Alexa on board, listened to her counsel, and given her the autonomy to guide aspects of my business and brand, I’m not sure where these entities would be today; she’s made an undeniable and indelible impact.”

    Michelle Rhea Goddard, Singer/Songwriter & President of God’s Voice LLC

  • "Alexa is a creative, meticulous content strategist and producer. She is effective at all phases of content production - from strategy and ideation, to creation and handling review cycles with grace and competence. She works well both within a team and independently."

    Amelia Ross, former Director of Content Strategy at Primer.ai

  • "I have worked with many professionals throughout my career and Alexa was unique and incredible to work with. From content creation to social media engagement and management, Alexa adjusted to any given situation. Her ability to go out of her way to help others made her stand out. Her multitasking ability was unlike anything I’ve seen before. I was really impressed that Alexa handled situations calmly and patiently. It was a real pleasure to work with her and see her creativity come through in the support of the programs and events we deliver. It would be a pleasure to have her on any team."

    Rebekah Quinn, former Sr. Director of Enterprise Awareness & Attendee Experience at TIBCO Software

  • "Alexa is a dynamo with a great eye for design and a strong sense of how to make a marketing impact.She worked for me as a Content Specialist at TIBCO and with me as our Social Media Manager. In her first role, she wrote a broad mix of marketing content (blogs, landing pages, articles, ebooks, and the like). She was prolific cranking out high volumes with ease. In her second role, she brought both new methods and energy, effectively raising the bar on this multi-channel social program. Internally she was well regarded by the myriad other marketing groups she teamed with. And she built an especially successful collaboration with the marketers at Mercedes Petronas F1 with whom she worked to drive a wide variety of exclusive cobranded communications."

    Robert Eve, former Sr. Data Management Strategist & Thought Leader at TIBCO Software

  • "Alexa is an A-team player. She's a content generating machine and creative thinker who understands the ins and outs of design and writing, which is a rare combo in one person. Alexa has fantastic ideas on how to bring a brand to life and she will stop at nothing to make her vision a reality."

    Jackie Vendetti, former Content Marketing Manager at TIBCO Software

I’m Alexa

Your Go-To Ideas Girl

With almost a decade of working in marketing as a writer, social media consultant, and brand strategist for everyone from B2B tech startups to Fortune 500 enterprises, I was hungry to make a bigger impact on the people I work with. I realized that my zone of genius is coming up with and developing ideas.

As a self-proclaimed Type-A Creative and Brand Architect, I’m sharing my corporate experience and my own entrepreneurship journey with creatives so they can build sustainable creative businesses of their own.

Break through the noise with content that resonates

Create a media-first brand & marketing strategy by leaning into your POV to lead conversations and connect deeply with your audiences.